Author: Kathleen Sutcliffe, Grace Augustine
Product Type: Case
Product #: 1-428-779
Publication Date:03/2009
Length: 6
Keywords: Strategic Management; Strategy; Management; Non-Profit; Nonprofit; Non Profit; Not-For-Profit; North America; Resilience; Change Management; Museum; Crisis Management; Leadership; Baltimore;
| Discipline: | Strategic Management |
| Industry: | Not-For-Profit |
| Region: | North America |
| Topic: | Change Management
Crisis Management |
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This case presents students with a crisis at the Baltimore and Ohio (B&O) Railroad Museum. The museum, which was established alongside the first railroad in the United States, had a long and varied history of prominence and recent irrelevancy. A new director, Courtney Wilson, took over management of the museum in 2000, and planned to revive the museum through a prominent fair which he and his staff were planning for the summer of 2003.
However, in February of 2003, a terrible snowstorm hit Baltimore, and the resulting snow destroyed the museum’s roof and most of its collection. In Case A, the students are asked how they would respond to the immediate crisis, and in Case B the story of what Wilson and his staff did to remedy the situation is given to the students as an example of organizational resilience.
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