Business Thought & Action, Module 3: Sources of Business Stress
by Robert J. Dolan, Scott A. Moore, Robert E. Kennedy
Product Type: Module
Publication Date: 08/2011
Product ID#: 1-429-189
Length: 100pages
The third module of the Business Thought & Action™ course is especially innovative, focusing entirely on business failure. The module analyzes real-life businesses that have experienced turmoil, such as Kodak and Snapple, and examines how they have responded to the stress. The module examines several types of stress--imposed by external economic changes, specific competitive challe...