GlobaLens invites you to submit teaching materials for our review and consideration for publication.
Submission Requirements for Publication Consideration:
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All case submissions must meet basic quality and structure guidelines highlighted in GlobaLens’ “How to Write a Business Case” and be between 10 and 20 pages in length, including exhibits and appendices.
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A comprehensive teaching note, between 3 and 10 pages, must accompany all case submissions. Teaching notes must follow basic format and quality guidelines, and include clearly written teaching objectives and a case analysis. See GlobaLens’ “How to Write a Teaching Note”.
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Submissions must include a 150 word abstract.
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Case study submissions must be previously unpublished, including any specific section of the case.
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Case author will be asked to sign a legal document assigning GlobaLens copyright ownership, as well as exclusive publishing rights. (For questions regarding publication of a winning case in a textbook, please contact draheims@umich.edu.)
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If there is non-public, proprietary information about an organization or company within the case, the organization/company must provide legal approval for the author to submit the case to GlobaLens for potential distribution.(See legal document entitled “ORGANIZATION RELEASE” -link.)
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If no proprietary data or information about an organization was used within the case, the author must sign a legal document acknowledging that only secondary sources were used and that there is no need for the organization to provide legal approval to submit the case to GlobaLens to potentially publish the case. (See legal document entitled “REVIEW”-link.)
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All submitted cases must follow current MLA Style Guidelines.
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If the case protagonist is a real person, that person must sign a release form to allow their name to be used and potentially published by GlobaLens.
GlobaLens Submission Process Steps:
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Submission Documents: Submitters must provide the following documents to submissions@globalens.com:
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Case Study (Microsoft Word document only, no pdf)
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Teaching Note (Microsoft Word document only, no pdf)
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Completed Submission Form (link)
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Completed Copyright License document (link)
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Completed Organization Release document (link)
Note: In order for a submission to be accepted, a firm teaching date is required and the teaching professor must agree to purchase the appropriate number of permissions (copies) from GlobaLens.com. (The current cost per copy for a case study is $3.95 USD. Teaching notes are free and only available to Educators.)
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Desk Review: Once all submission documents are in order, a GlobaLens case writer will conduct the initial “desk review” of the submission to determine whether or not the case conforms to the standard case structure outlined in our publication “How to Write a Case Study”. Materials will be accepted, rejected, or accepted provisionally ( i.e., subject to specific revisions, creation of a teaching note, etc.) Under the supervision of GlobaLens management, the case writer will provide comments and suggestions to assist the AIB member in revising the case and creating the teaching note, if necessary. Feedback will be provided via Microsoft Word Track Changesand Comments functions within the document(s). Additionally, any incomplete or missing legal documents will be addressed within the same communication from the case writer.
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Submitter Response: Submitters will review, implement, and/or respond to all comments and suggestions via Microsoft Word Tracked Changes and Comments functions in the document and then email a revised document(s) to the GlobaLens case writer. A phone call may be needed between the submitter and the case writer to further discuss revisions and suggestions. If, in the opinion of the GlobaLens team, the resubmitted case is not publishable according to our standards, then the case may be rejected at this step.
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Copy Editing: Once the case and teaching note have been revised (per the feedback from GlobaLens) and approved by the submitter, the documents will be professionally copy edited. Any major revisions identified during the copy editing stage will be communicated to the submitter. If no copy editing issues are identified, the documents will move to the next step.
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Formatting: The case and teaching note is imported from Microsoft Word into Adobe InDesign. This conversion is necessary to create the professional look and feel of all published materials on GlobaLens.com and will incorporate the branding of the submitter’s institution or organization. The submitter will receive a Formatted Proof of the case and teaching note, along with a Proof Approval Form to sign and return to the case writer.
Note: A Formatted Proof represents exactly how the case and teaching note will look once it is published on GlobaLens.com.
Note: Once the case and teaching note have been formatted into Adobe InDesign, the only revisions (if any) should be typographical errors (i.e., punctuation and spelling) or formatting errors (i.e., wrong version of university logo, blurry exhibits, etc.) Any major content or structural revisions should have been addressed at the Submitter Response or Copy Editing stages!
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Publishing: When the Formatted Proof is approved by the submitter, the case and teaching note will be uploaded onto GlobaLens.com and available for adoption!